{"id":12882,"date":"2021-07-30T08:56:12","date_gmt":"2021-07-30T06:56:12","guid":{"rendered":"https:\/\/pimem.islahosting.org\/sin-categorizar\/entrevista-a-alessandra-bruera-esquerra-sector-de-la-moda\/"},"modified":"2021-07-30T08:56:12","modified_gmt":"2021-07-30T06:56:12","slug":"entrevista-a-alessandra-bruera-esquerra-sector-de-la-moda","status":"publish","type":"post","link":"https:\/\/pimem.islahosting.org\/es\/entrevistas\/entrevista-a-alessandra-bruera-esquerra-sector-de-la-moda\/","title":{"rendered":"Entrevista a Alessandra Bruer\u00e4 (esquerra), sector de la Moda"},"content":{"rendered":"

Perfils de PIMEM ha entrevistat dues s\u00f2cies del sector de la moda. Ens ha at\u00e8s Alessandra Bruer\u00e4 (esquerra)<\/p>\n

    \n
  1. \u00bfA la hora de dise\u00f1ar vuestros ba\u00f1adores cu\u00e1les son las fuentes de inspiraci\u00f3n?<\/strong><\/li>\n<\/ol>\n

    La marca Bruer\u00e4 tiene fabricaci\u00f3n propia desde hace m\u00e1s de 30 a\u00f1os en Brasil, es una f\u00e1brica heredada, pero con un concepto totalmente diferente potenciando la sostenibilidad de forma natural y con un producto de alto standing.
    \nLa fuente de inspiraci\u00f3n de nuestros bikinis son aquellas mujeres reales que les gusta disfrutar de la comodidad de un bikini sin prejuicios y de manera sostenible.<\/p>\n

      \n
    1. \u00bfC\u00f3mo ha evolucionado el dise\u00f1o del bikini a lo largo de los a\u00f1os?<\/strong><\/li>\n<\/ol>\n

      En nuestra p\u00e1gina web explicamos con total precisi\u00f3n todo lo que es necesario saber sobre el tejido que usamos y el empaquetado que usamos actualmente.<\/p>\n

      Bruer\u00e4 es una estrategia de valor a\u00f1adido y diferenciaci\u00f3n, consideramos que al ser el primer tejido biodegradable del mundo y por su alta calidad muchas personas nos buscan para tener el bikini que nunca pasa de moda y que dura toda una vida.
      \nActualmente tenemos nuestra tienda propia en Mar\u00eda 5 beach club y en nuestra p\u00e1gina web\u00a0www.brueras.com<\/a><\/p>\n

        \n
      1. Vuestra p\u00e1gina web explica la importancia de la sostenibilidad y el material con el que se elaboran las piezas. \u00bfEs una apuesta porque hay demanda o es una estrategia de valor a\u00f1adido y diferenciaci\u00f3n? \u00bfD\u00f3nde de se pueden adquirir vuestras prendas?<\/strong><\/li>\n<\/ol>\n

        Antiguamente fabric\u00e1bamos bikinis con un forrado, eran dise\u00f1os siempre siguiendo la moda y las tendencias y en la actualidad hacemos dise\u00f1os minimalistas con doble tejido, modelos ponibles que fomenten la belleza de las curvas siempre hemos ido adaptando a la necesidad de las mujeres.<\/p>\n

          \n
        1. La empresa sois dos hermanas, tu Alessandra y Carolina. \u00bfC\u00f3mo lo llev\u00e1is eso de trabajar juntas? \u00bfC\u00f3mo se reparten las responsabilidades?<\/strong><\/li>\n<\/ol>\n

          Al principio no fue f\u00e1cil esa es la verdad, pero lo cierto es que al ser hermanas sabemos nuestros puntos fr\u00e1giles e intentamos trabajarlos para que no sea un problema a largo plazo. Carolina se encarga de la parte del marketing digital y de estudiar las estrategias a corto y largo plazo, y Alessandra se encarga de la parte del dise\u00f1o, de las compras de la p\u00e1gina web entre otras cosas.<\/p>\n

            \n
          1. \u00bfDe no haberte dedicado a la moda a qu\u00e9 te hubieras dedicado?<\/strong><\/li>\n<\/ol>\n

            Lo cierto es que siempre nos ha encantado la moda y todo lo que conlleva, si no hubiera sido Bruer\u00e4 algo relacionado con la moda o empresariales.<\/p>\n","protected":false},"excerpt":{"rendered":"

            Perfils de PIMEM ha entrevistat dues s\u00f2cies del sector de la moda.<\/p>\n","protected":false},"author":1,"featured_media":14235,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"entradilla":"Perfils de PIMEM ha entrevistat dues s\u00f2cies del sector de la moda.","ficha_relacionada":"","empresa":"","web_empresa":"","medio":"","tipo_aparicion":"","fecha_publicacion":"","enlace_original":"","footnotes":""},"categories":[110],"tags":[],"sector":[62],"linea":[115,113],"class_list":["post-12882","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-entrevistas","sector-transversal-todos","linea-igualdad","linea-sostenibilidad"],"acf":[],"_links":{"self":[{"href":"https:\/\/pimem.islahosting.org\/es\/wp-json\/wp\/v2\/posts\/12882","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pimem.islahosting.org\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pimem.islahosting.org\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pimem.islahosting.org\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/pimem.islahosting.org\/es\/wp-json\/wp\/v2\/comments?post=12882"}],"version-history":[{"count":0,"href":"https:\/\/pimem.islahosting.org\/es\/wp-json\/wp\/v2\/posts\/12882\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pimem.islahosting.org\/es\/wp-json\/wp\/v2\/media\/14235"}],"wp:attachment":[{"href":"https:\/\/pimem.islahosting.org\/es\/wp-json\/wp\/v2\/media?parent=12882"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pimem.islahosting.org\/es\/wp-json\/wp\/v2\/categories?post=12882"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pimem.islahosting.org\/es\/wp-json\/wp\/v2\/tags?post=12882"},{"taxonomy":"sector","embeddable":true,"href":"https:\/\/pimem.islahosting.org\/es\/wp-json\/wp\/v2\/sector?post=12882"},{"taxonomy":"linea","embeddable":true,"href":"https:\/\/pimem.islahosting.org\/es\/wp-json\/wp\/v2\/linea?post=12882"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}