Dentro del marco del curso de formaci\u00f3n sobre la internacionalizaci\u00f3n empresarial, Mar\u00eda Luisa N\u00fa\u00f1ez, directora territorial de Comercio y delegada del ICEX, ha explicado las l\u00edneas de ayudas de su departamento para aquellas empresas que quieran iniciar una expansi\u00f3n territorial m\u00e1s all\u00e1 de las fronteras estatales. La delegada del ICEX asegura que las l\u00edneas de trabajo est\u00e1n dise\u00f1adas para apoyar la investigaci\u00f3n de mercados, la identificaci\u00f3n de socios comerciales, la b\u00fasqueda de talento o un completo plan de internacionalizaci\u00f3n.<\/p>
Pero en el an\u00e1lisis de la coyuntura actual no se puede dejar de mencionar la incertidumbre que rodea a los mercados. En este sentido, asegura que ahora m\u00e1s que nunca es \u201cimportante seguir dando la mejor informaci\u00f3n a las pymes cuando tienen claro a qu\u00e9 mercados se quieren dirigir. Y es que hay que tener en cuenta las pol\u00edticas arancelarias, las certificaciones que se necesitan o tener el mejor acceso a datos de inteligencia de mercado\u201d.<\/p>
2025 ha sido un a\u00f1o de mucha incertidumbre, seg\u00fan N\u00fa\u00f1ez, debido a las tensiones geopol\u00edticas, y donde m\u00e1s se ha notado la demanda de informaci\u00f3n ha sido a la hora de conocer al detalle la pol\u00edtica arancelaria de la administraci\u00f3n Trump.<\/p>","protected":false},"excerpt":{"rendered":"
La delegada del ICEX explica las l\u00edneas de ayuda a la internacionalizaci\u00f3n de las empresas en un contexto de incertidumbre arancelaria.<\/p>\n","protected":false},"author":1,"featured_media":5770,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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pol\u00edtica arancelaria de la administraci\u00f3n 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